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Paul McCartney released his and Linda’s 1971 album “RAM” today, and to promote it  came up with this really cool “Percy Thrillington” campaign.  The name Percy Thrillington traces back to a fictional character he created in 1977 for the album “Thrillington“, an instrumental cover version of the album “RAM”.  There’s all sorts of cool stuff included with the re-release including a documentary about the album called “Ramming”, a snippet of which is posted above.

As a part of the campaign they’ve set up both a Facebook page and a Twitter account for Percy, which I’ve been attempting to interact with quite a bit. We even invited him along to our wedding 🙂